Keyword Research for YouTube Videos

Keyword Research for YouTube Videos: YouTube's growth and the surge of new channels for brand building make keyword research crucial for YouTube videos to attract organic views. This research helps you select words for your video content, title, description, and tags. The right keywords can improve your video's ranking and increase clicks from YouTube search results.



Keyword Research for YouTube Videos


 
We'll guide you through the keyword research process and introduce useful tools for this task.

What is YouTube Keyword Research?

YouTube video keyword research involves discovering keywords with low competition and search volume for use in videos, titles, descriptions, and tags.
 
As YouTube grows into a competitive platform, channels of all sizes must employ keyword research. This practice helps identify topics for video creation and uncovers keywords to boost video rankings and increase view counts.

YouTube Keyword Research Tools

To conduct keyword research for YouTube videos, consider these options:

YouTube Auto Suggestion

Use the auto-suggestion feature by signing out of YouTube or opening a private browser. Enter your keyword into the search bar. YouTube will suggest search phrases based on popular searches. These auto-complete suggestions indicate search volume and user interest.
 
Tip: Type "_ " (underscore then space) before your search term to find suggestions with the keyword in the middle or end.

Ahrefs

Ahrefs serves as a keyword research tool for YouTube. Select YouTube as the search engine, enter your target keyword(s), and click search. Results show search volume, average clicks per keyword, and related search terms.

TubeBuddy

TubeBuddy offers a free tool for YouTubers. Sign up for an account and download the extension. In the keyword explorer, enter your keyword and search. You'll see an overall score comparing search frequency and keyword competition.
 
A key TubeBuddy feature allows users to import keywords as YouTube tags when uploading new videos.

Keyword Research for YouTube Videos

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